Led by Sipho Maseko, with a steady eye on every frame
Sipho Maseko founded Bright Frames in 2008 and still sets the standard for the way the studio works. As Managing Director, he keeps the business focused on quality workmanship, reliable turnaround times and the kind of personal attention customers expect when they are framing something important.
He has spent years working with artwork, photographs, certificates, mirrors and sentimental pieces, so he knows that every job has a different purpose. Some need a simple clean line for a home in Rosebank, others need museum-style care for a gallery wall in Johannesburg, and he makes sure the right approach is chosen from the start.
- Hands-on oversight of custom framing and special projects
- Clear guidance on finishes, proportions and protection
- Practical support for customers in Parkhurst and across South Africa
Studio management that keeps the work moving
Naledi Khumalo manages the day-to-day flow in the studio, making sure orders move smoothly from enquiry to collection or delivery. She understands how to balance careful craft with real-world timing, which matters when clients are working to an opening date, moving house or fitting out a gallery wall.
She is often the first person to help customers think through the job properly, especially when there are several items to frame, or when a room has strong light, humidity or space limits. In Johannesburg summers and coastal Durban conditions, those details matter more than people expect.
Naledi also keeps an eye on the little things that make a big difference, like measurements, notes on glass choices and the order in which items should be finished. That sort of control saves time later and helps avoid mistakes.
The framing workshop: cutting, assembling and finishing
Pieter van Wyk is the Senior Framing Specialist and the person customers rely on when the job needs exactness. He works with custom framing, mount cutting, reframing and repairs, using a practical approach that suits both modern pieces and older works that need careful handling.
His experience shows in the details: clean mitres, even spacing, secure joins and finishes that suit the work rather than fight it. He also advises on glass replacement when old framing has become cloudy, damaged or simply no longer protects the item properly.
- Custom frame construction for artworks, photographs and memorabilia
- Mount cutting for a neater presentation and better spacing
- Frame repairs and reframing for pieces with existing value
- Glass replacement for clearer display and better protection
Design advice that suits the piece and the room
Ayesha Patel works with customers who want help choosing the right combination of frame, mount and finish. Her role is about more than colour matching. She looks at the artwork, the room, the wall colour and the style of the space so the final result feels right at home or in a gallery setting.
Some customers arrive with a single print and a strong idea of what they want. Others bring family photos, diploma certificates or a mirror and need a bit of direction. Ayesha is good at making that process simpler without pushing people into a style that does not suit their space.
She also helps customers weigh up practical matters such as durability, glare and how a frame will hold up in different conditions. In coastal homes, or rooms with strong afternoon sun, these choices matter a lot more than people think.
Production and installation handled with care
Thabo Ndlovu leads production and makes sure each order is built properly before it leaves the studio. He works closely with the rest of the team to keep standards consistent, whether the job is one framed photograph or a larger run for a gallery or office fit-out.
His work includes canvas stretching, gallery hanging support and artwork installation, with attention to safe handling and neat placement. For customers in Sandton, Midrand and Pretoria, that can mean the difference between a frame that merely arrives and a display that is ready to go straight onto the wall.
He also understands that South African conditions are not the same everywhere. Load-shedding, humidity and wall surfaces can all affect the final job, so he plans with those realities in mind. That keeps the work practical, not just nice to look at.
Client care, collection and delivery with proper follow-through
Lerato Molefe is the Client Care Coordinator and the person who keeps customers informed from start to finish. She helps manage enquiries, updates and collection or delivery arrangements, which is especially useful for people sending work in from other parts of South Africa.
Her job is part admin, part people skills. She makes sure the information is captured correctly, that special instructions are passed on and that the customer knows what is happening next. A missing measurement or a unclear note can slow things down, so she is careful about details.
- Enquiry handling through the contact form
- Collection and delivery coordination for local and wider South African orders
- Clear updates for homes, artists, photographers and galleries
A Parkhurst team serving homes and galleries nationwide
Bright Frames is based in Parkhurst, Johannesburg, but the team works with customers across Johannesburg, Pretoria, Midrand, Sandton, Rosebank, Cape Town and Durban. That reach is important because good framing is often linked to important milestones, exhibitions and home projects that cannot wait for chance or guesswork.
What ties the team together is a shared respect for the piece in front of them. Whether it is a mirror for a hallway, a print for a living room, a gallery hanging project or a repaired frame with sentimental value, the work gets the same careful attention. It’s simple really, do the job properly and treat people well.
From the first enquiry to the final handover, each team member plays a part in making sure the framing is done neatly, sensibly and with proper care.


